Fuel industry data firm GasBuddy found that 58% of people intended to road-trip this summer. The share represents an increase from last summer, when per-gallon prices were around $1.50 lower than the record $4.593-per-gallon nationwide average Friday.
The share of participants who said high gas prices have factored into their plans is up 24% this year over last, GasBuddy noted, showing that consumer demand is being affected.
In any case, the 58% data point stuck out to Patrick De Haan, petroleum analyst for GasBuddy, who said it represents "insatiable" demand going into the holiday weekend.